I have written about Sonos in this space from time to time. Sonos is a wireless music system that can connect with the digital files on your computer and broadcasts them wherever you want in your home. You can play different tracks in different locations and effortlessly shift from your collection to Internet radio. The [...]
Read moreMobile = Shift For Designers and Consumers
Humans have always been obsessed with what they need to “take along” whether it’s going to work or play. The advances of mobile phones and apps has led many of us to shift activities we once did exclusively on a desktop/laptop to our smartphone. This is naturally followed by an increase in the number of [...]
Read moreAdvancing the Useful, Usable, Desireable Framework
Forrester Research frequently advocates for their usability framework of useful, usable and ultimately desirable. The first two are table stakes and where designers spend most of their effort. When there is the luxury of time, which almost never happens, then one can strive for that elusive territory of desirability. If users find your design desirable [...]
Read moreForrester Consumer Forum 2008: Maslow is Dead – First in a Series
I attended the Forrester Consumer Forum in Dallas earlier this week. It was my 16th Forrester event which speaks volumes about how I respect the company, value their people and study their work. It’s a day and a half of data, insights and big thinking with a sprinkling of small track sessions scaled down to [...]
Read moreAgile Development in Training
Many firms are giving Agile Development a go, and it’s easy to understand the corporate motivation. Get to market faster with the highest value projects. In our company we’re in the 2009 planning cycle and struggling with the prioritization process and a crushing number of initiatives. All projects are scored for value to the firm [...]
Read morePeople Read on the Web
Web designers and usability pundits have said for years that people don’t read on the web. At best they skim, and if you have copy that is not juxtaposed with some attractive image it won’t be read. In those days we were encouraged to put as much as possible above the fold and keep the [...]
Read moreNeuroMarketing – New Tools For Engaging Customers
Fast forward to some time in the future. The marketing game has completely changed, having evolved beyond test and control, research, etc. Imagine you can understand how your customers react to your products. By react I mean physical responses such as eye movements, heart rate, breathing pace, galvanic skin response and body language. You can [...]
Read moreHulu Raises the Bar on Social and Television
I have been having a lot of fun playing around with hulu.com for the past few weeks. It’s a joint venture between NBC and News Corp. It’s in private beta right now, so you have to make a request to gain access. Here is how Hulu describes what they are in an October 29, 2007 [...]
Read moreKindle Makes Electronic Books A Reality, Without the Web
A colleague of mine who is an avid reader of books (the analog paper kind) is very excited about her new Kindle from Amazon. She was kind enough to bring it in for me to play with over lunch last week; here are my observations. The Kindle is Amazon’s first foray into launching a big [...]
Read moreNetgear Fails to Connect on First Impression
In a previous post I wrote about a great out-of-the box customer experience I had with an Olympus E-510 SLR digital camera. Of course for every great experience there is likely to be one not so great. I think you know what’s coming. Very recently I opened up a new wireless router, the Netgear RangeMax [...]
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May 17, 2010



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