It seems all the marketing world is abuzz over social media. Everyone wants to do it, but there is no best practices approach to follow.
Customer Expectations During the Online Application Process This post closes out my series on the Forrester Finance Forum held in New York City on June
You’re in a meeting with marketing execs (or you are marketing exec) and the topic is social media. The various constituents around the table have
So much talk about social media. It can’t be ignored by firms who want to find more effective ways to market. Everywhere pundits are saying
Everyone is a buzz about social networks and the impact they will have on marketing. As a marketer myself, it’s something I have been thinking