Category: NeuroMarketing

• Convergence Forrester Research Marketing NeuroMarketing Technology Usability User Experience

  NeuroMarketing – New Tools For Engaging Customers

  Fast forward to some time in the future. The marketing game has completely changed, having evolved beyond test and control, research, etc. Imagine you can understand how your customers react to your products. By react I mean physical responses such as eye movements, heart rate, breathing pace, galvanic skin response…

  April 20, 2008