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Expedient Means

Film, technology and the art of seeing clearly

Category: Google

  • The Google Doodle – My Personal Collection

    About a billion of us come to the “white box” everyday across the globe, me included. One of the small pleasures is when you navigate to google.com and see the Google Doodle. Like most things there’s history behind the idea. Read about that history here. When I see one, I snag…

  • Think Finance with Google: Tortoise and Hare Mash-up

    It’s been more than two years now since Lehman Brothers collapsed, signaling the public start of the worst economic crisis in U.S. history. Two years in a downward spiral, followed by a bit of leveling off and now a narrow beacon of light piercing the blackness. Despite all those headwinds…

  • Google in the Classroom – What if…?

    I have always loved the way Google transforms their logo to draw attention to key dates or milestones. You can see a previous post on this topic here. Underway now is Doodle 4 Google. School kids from kindergarten through high school have been invited to create their own Google logo…

  • Participation, Power and Social Influence Marketing

    So much talk about social media. It can’t be ignored by firms who want to find more effective ways to market. Everywhere pundits are saying that advertising, as we know it, is dead. That social is the next thing. If we create an environment or community where customers can help…

  • The Many Looks of Google

    Like so many of us, I’ve been watching Google’s amazing meteoric rise through the online space over the years. Frequently known as the beta company, the idea machine seems to never slow down. If the Microsoft hostile bid for Yahoo goes through, it will be interesting to see how Google…