As someone who reads newspapers, printed on paper thank you, I’ve been intently following the downward spiral of this industry over the last several years. I acquired the habit of reading the paper from my father and there was a point in my lifetime when nearly every adult read the daily newspaper. It wasn’t a [...]
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Kosmix.com – Table of Contents for the Web
March 16, 2009
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My roots are in books. I ran a chain of retail bookstores in the ’80′s, became a buyer at a wholesaler responsible for making fiction and non-fiction merchandising decisions for dozens of national chains, and eventually evolved to publishing. As the web emerged one of the obvious shortcomings I observed was when you landed on [...]
Read moreAll the News That’s Fit to Digitize
March 13, 2009
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There is a precipitous drop in printed newspaper readership. Digital media delivers the same information more quickly, more efficiently and of course in an interactive manner that paper can’t touch. But touch is an important distinction. You can touch a newspaper. How many of us love to wake up Sunday morning and reach for a [...]
Read moreWordle Clouds Taking Web World by Storm
February 5, 2009
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Like many of you I expect, I’ve been playing around with wordle.net. You drop in a bunch or text or your Twitter handle or your blog address and out comes a text cloud. You can change the shape, size and color to your heart’s content. Definitely cool and I can see some interesting uses for [...]
Read moreMovie Studios Try to Reinvent Themselves in 3D
January 13, 2009
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U.S. film studios enjoyed a lock on the moving picture experience for many years before television invited itself to the party. Movie moguls were afraid that television was replicating the movie house experience so they completely changed the format from a standard 4:3 aspect ratio screen to a much wider screen. This helped them differentiate [...]
Read moreYet Another Format, Blu-ray
December 20, 2008
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I’ve had all the home video formats. It started with the Sony Betamax, then quickly moved to VHS, as the electronics company JVC won that war. Marketers take note, never use the word Beta in the name of your product. From my perspective Beta was superior to VHS in almost every way. Then Laser Disk [...]
Read moreRapid Fire Marketing Techniques are Required for Social Sites
December 14, 2008
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The New York Times recently ran a story by Randall Stross assessing how big brands are doing with advertising campaigns on social networking sites like Facebook. The results have not been encouraging for advertisers. Top line: big brands can get consumers interested (term used loosely) using old school tactics like sweepstakes or spend gobs of [...]
Read moreMumbai Tragedy will be Game-Changer for Social Media
November 27, 2008
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I was up very late last night tracking the terrorist attacks in India on Twitter using TweetDeck and Tweet Grid. My mind flashed back to September 11th and the parallel was immediately made by dozens of people and news agencies. My wife was upstairs watching the events unfold as Breaking News on CNN. I was [...]
Read moreLast and Final from the Forrester Consumer Forum 2008
November 8, 2008
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As mentioned in the last episode, this post will skip the Forrester speakers and customer presentations and cover one of the “outsiders.” Forrester always places a strong speaker at the end of the second day in an attempt to help keep their attendees on site. It usually thins out anyway, but for those who stay [...]
Read moreCERN to Send First Beam of Protons Through Collider
September 9, 2008
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As mentioned in an earlier post here, the European Organization for Nuclear Research has been building a massive particle collider over the last 14 years at a cost of $8 billion. It is now complete and ready to be placed into service. Some think these experiments could cause dark matter to envelope the earth and [...]
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